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User experiences include a wide range of interactions including web site visits, online chat, phone calls, the use of self-service kiosks, and more. Remarkably, each experience shares similar constructs, user types, and forces all operating within the same distinct funnel.


Why Visio? Visio is not your typical illustration tool. It is an application used by information architects and other IT professionals. That’s the challenge: use technology tools in new and unexpected ways to communicate and
build brands. |